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SPMT630 - Sales and Promotions in Sport

Course Details

Course Code: SPMT630 Course ID: 4030 Credit Hours: 3 Level: Graduate

This course focuses on the fundamentals roles of developing, activating, and managing sport sponsorship through sales and promotion. Through shared practical examples, this course will view how to generate ticket sales through sport promotion and how to utilize e-commerce as a promotional tool in sports.

Course Schedule

Registration Dates Course Dates Start Month Session Weeks
Registration06/29/2026 - 12/04/2026 Course Dates12/07/2026 - 01/31/2027 Start Month December SessionFall 2026 Session D Weeks8 Week session

Previous Syllabi

Not current for future courses.