MKTG403 - Marketing Management

Course Details

Course Code: MKTG403 Course ID: 3434 Credit Hours: 3 Level: Undergraduate

This course is a study of the marketing process from a macro and management viewpoint. Topics may include the role of marketing in a society, management of a marketing staff, and the product, distribution, promotional, and pricing decisions.

Course Schedule

Registration Dates Course Dates Start Month Session Weeks
Registration07/28/2025 - 01/02/2026 Course Dates01/05/2026 - 03/01/2026 Start Month January SessionWinter 2026 Session B Weeks8 Week session

Previous Syllabi

Not current for future courses.