BUSN308 - Real Estate Marketing

Course Code: BUSN308 Course ID: 5130 Credit Hours: 3 Level: Undergraduate

This course serves as an introduction to real estate marketing. Students will have the opportunity to discuss and review terminology, concepts, and best practices in residential real estate marketing. Topics will include branding, relationship marketing, communication, electronic tools such as social media and blogs, marketing to potential buyers and for the seller, and ethics in real estate marketing.